Best insurance website design inspiration for 2022

OGEN Infosystem (P) Limited
4 min readMar 10, 2022

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Are you into an insurance business and want to build a cutting-edge website? If yes, then you need to hire the best website designing company in Delhi. With professional, optimized, attractive, and user-friendly websites, designed by a professional website designer you can make your business shine online.

People ensure their health, vehicle, life, and property. It helps them have certain guarantees in case something bad happens to them or their property. That is why you take guidance from a good insurance agency website about the details of the policies.

The best insurance website built by the leading web development agency should follow certain aspects.

The expert developers know the secrets to building a perfect website design. The secrets are:

1. Mobile-friendly interface: If you want to increase the number of leads, it is important to think about a responsive insurance website design that perfectly is in sync with mobile screens. Thus users will be able to browse your insurance website with great ease by using different types of devices and will have a great user experience.

2. Place enough call to action: The expert designers include enough calls to action and place them wisely in the right spot. The chaotic abundance of CTAs may damage the website. So website developers sensibly remind the users to proceed to the next action by placing CTAs at appropriate places in your website.

3. Make the navigation simple: The best insurance website will have straightforward and intuitive navigation. It is important to place the most key information above the fold, add a search bar, drop-down menus and keep up with the navigation model users are accustomed to.

Here are some of the best insurance website design ideas to create a successful website:

1. Elaborate on your brand: When users recognize your brand and create relevant associations in their minds it is half the battle won. That is why it is important to create your own logo and some visual elements that make your site more eye-catching. The developers and designers take into account the consistency of the colour theme. They make sure that every colour is justified.

2. Choose the insurance focus on your website: Your insurance website should focus on solutions to specific problems. The insurance website cannot be just about insurance it should provide specific services. The designers elaborate your insurance service, elaborate its particularities on the website and ensure that it stands out and appeals to your target audience. Also, the custom illustrations will enrich a website and make the customer experience more exciting.

3. The required features: Your website should have a range of MVP features- the features without which your insurance website cannot function. Pages like contact us, quote form, blog, about us, our services etc must be available. The designers also add some added features like payment, social networking, privacy policy, image uploading etc.

4. Create original content: The blog page and the website page should have original, informative and unique content that will include helpful guides to the customers. This will make your website ranks higher in the Google search. Expert content writers and SEO specialists will build original content using the best fitting keywords. They update your blog from time to time and also will contribute to the success and customer loyalty growth.

Some of the best insurance websites that are benchmarks for designers and developers to consider:

1. Stone insurance agency: This US-based insurance agency provides home, auto and business insurance. The website greets users with warm and pleasant colours and a large image showcasing a meeting. A navigating bar is located at the top and the contact information is the first that ropes the attention of the target audience. It has easy navigation and straightforward menus that make new visitors loyal customers.

2. Oscar: This insurance website has custom illustrations that demonstrate the kinds of services. A navigation bar contains dropdown menus so users can find everything that is required easily. The main aim of the website is to let users navigate through the website. The website also offers easy login features individually for brokers, provinces, businesses and members.

3. Erie insurance: This agency website includes a wide spectrum of insurance types including home, auto, business, property, life etc. The website shows a navigation bar at the top. If you click on any one of the services, you will see the dropdown menu that will stick to your mouse arrow when you scroll down.

4. Proper insurance: This website adheres to the consistent colour theme on the entire website and it looks like a landing page divided into sections. Each section has a detailed description and a large CTA button. The website has no unwanted details.

The best website design firm designs your insurance website in sync with your needs and services. They ensure your visitor gets complete information about each of your insurance products so that they can make an informed decision.

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OGEN Infosystem (P) Limited
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OGEN Infosystem is expertise in robust and multi-functional website development following agile development process and ensuring user-friendly